Gun control advocate David Hogg announced that he is resigning from Good Pillow in order to focus on activism and his college studies.
In a series of tweets Hogg, 20, said he had stepped away from the pillow company that he planned to be “progressive competition” for MyPillow CEO and vocal conspiracy theorist, Mike Lindell.
On Saturday, Hogg thanked his Good Pillow partner William LeGate and said he would focus on his college studies and gun control activism.
He said: “Effective immediately, I have resigned and released all shares, any ownership and any control of Good Pillow LLC. I want to thank his partnership and wish him absolutely nothing but success with the future of Good Pillow.”
Hogg continued: “Over the next several months, I will be taking some time to focus on my studies in college and advance the gun violence prevention movement with March for Our Lives and personally.”
Effective immediately, I have resigned and released all shares, any ownership and any control of Good Pillow LLC. I want to thank Will for his partnership and wish him absolutely nothing but success with the future of Good Pillow.
The Harvard University student added he could not “give 100% to being a full time co-founder” and that he would “allow William to bring our vision to life without me.”
LeGate replied to Hogg’s multi-tweet statement: “It has been a pleasure working with you, David.
“I cannot wait to see what you do in the future and we will be sending you pillows from the first batch.”
No Good Pillow products have yet been sold by the new company. Pre-sales will be processed “very soon” with shipping “currently scheduled” to start in July, according to LeGate.
Hogg’s announcement comes after LeGate complained of what he called a “fraudulent” company selling products under the name.
In a February 16 tweet, LeGate said: “There is a fraudulent company going under the name good pillow who started selling fake products after we announced the name. They are not affiliated with us.
“If you order from them you might be scammed. We’re in the process of dealing with this legally but we wanted to make aware.”
According to the United States Patent and Trademark Office there are two separate trademark applications for Good Pillow, one filed on February 9 and the other two days later.
These were filed shortly after Hogg announced on Twitter the planned name for the company would be Good Pillow.
Newsweek has contacted Good Pillow and the United States Patent and Trademark Office about the trademark applications.
Hogg, who was a student during the 2018 shooting at Marjory Stoneman Douglas High School, said in early February that he had teamed up with entrepreneur LeGate to make a rival to MyPillow.
Shortly after the announcement, Lindel told Axios via text that he found nothing wrong with the pair’s endeavor and added: “Good for them…nothing wrong with competition that does not infringe on someone’s patent.”